High Performance Habits For Creators

Season #9 June 20, 2024

In this solo episode of the Meaningful Revolution, host Shawn delves into the challenges of burnout faced by creators and professionals. He shares insights on how to focus on sustainable success, take necessary breaks, and maintain mental health. Shawn discusses the evolution of the Meaningful Revolution brand and its aim to inspire creators to take positive actions and avoid burnout. He highlights the importance of intrinsic motivation, effective habit formation, and overcoming fears related to creative pursuits. Shawn also reflects on the necessity of balancing competing interests, managing slow progress, and setting realistic milestones for success.

Key Points:

What Habits Do You Need To Succeed?
How Can You Get Back On Track After Disappointment?
How do you handle Slow Progress?
How do you handle competing interests as a creator?

Episodes & Show Notes:

https://www.shawnbuttner.com/podcasts/the-meaningful-revolution/

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Episode Transcript

High-Performance Habits: Daily Practices of Successful Creators
===

Shawn Buttner: [00:00:00] If you've ever worked on a project

creatively

or professionally in a business setting, then

a lot of times

you might experience burnout,

because you're not focused

on sustainable success and growth, you don't take the breaks that you need to stay productive.

you suppress your own voice in a lot of ways

to please

the crowds, you actively

start hating

the work that you're doing, or

your mental impact, Too many

content creators and artists burn out because

they're not focused on sustainable success and growth.

And if

you've ever worked on a project

in for your business or for somebody else,

this also relates to you, People generally don't take

the breaks that they

need to keep their energy up, to keep the productivity coming.

They suppress their creative voices

to please others

or the crowd.

They

actively start hating their work because

the deadlines too short,

or they're

[00:01:00] arbitrary, or

they just aren't feeling connected

to what they're doing anymore.

Their mental health gets impacted

in today's episode of The Meaningful Revolution, we will talk about these problems and what you

can do about them.

Let's

begin. (intro)

Hey everyone. It's Shawn Today on the Meaningful Revolution, we

have a solo episode here where we're going

to talk a little

bit on how the Meaningful Revolution brand is shifting that means for you, the listener, and

just some really good value

for y'all today.

When I first started

the Meaningful Revolution podcast

about two

years ago now,

which is

insane, I was just following a thread,

an artistic thread of, I like

talking

with people one on one.

we talk to people about what

they're

super passionate about,

that'll be a [00:02:00] compelling conversation. It'll inspire people to maybe do a little bit more of their purposeful work or their meaningful

pursuits

their day to day life. And maybe we'll pull some

secrets of the trade or what

has helped them

achieve more in their

space, right?

Or what makes their space so cool. So

personally, this

was a way

for to network

with people

that I admire or to get talking to people as an introvert so that

could help my coaching practiceso that, that was part of it.

So it's to, to connect

with people I admire, to maybe

find collaborations and start building relationships to help my coaching business.

As we've evolved and as

I've started

talking to more

artists,

authors, more course creators, people that run small businesses

and agencies,

I've noticed

a shift in that.

Everyone is creating, right?[00:03:00]

And

as you're listening right now, you might not identify yourself as

a creator, but if you've

ever done any type of writing,

if you write

emails, you're a creator, in my opinion. If

you do YouTube videos, if

you write books, if you write articles, if you do newsletters, if you do anything where

you're taking knowledge

from your head and putting it

into a digital format

or physical format.

You are a

creator,

and this mindset, this shift means

that if

you are a creator, we all face

some

common hiccups

in our progress, and how successful we are

life and

with our craft or with our work. And so I think the meaningful revolution.

Really, to me,

is the collective action all these creators are taking to make the world a better And so that's what my Meaningful Revolution

is. I don't talk [00:04:00] about this

enough, and I realize I've been asked this a couple of times outside of the podcast.

What is your Meaningful Revolution?

You ask people this all the time. And I struggle to really articulate it, right? It's

a feeling of wanting to help people

and serve,

but

ultimately I want to help influence creators to be more productive, to be more performing, to be more effective in what they do, because we can help create the world

in the

way that

needs toto be

better So that's my meaning

for Relish. I want to help inspire other creators

to go out there, do their craft, and add positivity to the world. And I'd love

a million creators, to have interacted with me and felt like,

Hey,

Shawn and the Meaningful Revolution really changed

how

I thought about

the work I was doing,

what it means out in the world,

and how I'm going about doing it in a way that is [00:05:00] sustainable. So that's the big idea today, right? As we're talking through some of these common scenarios that prevent people from creating in general, the idea is,

These are just habits,

right? And as habits, either the habits on how

we talk to ourselves, the mindsets, or the

things that we're actually doing out there, they can be changed.

And the

fact that they can't be

changed should be really exciting because it means you're not stuck. If you feel frustrated or you feel overwhelmed in the work that you're doing, changing your habits

will

how you relate to those things. And that is exciting to me. I hope

you find it as exciting

too, because as

soon as you realize as a creator that you have more agency over

the things that are going on in your life than you think,

You

can start making decisions to start shifting, right?

And this could

be,

you have an idea, I want to write a book [00:06:00] on how to knit

sweaters for

kittens, right? Maybe that's a niche, or maybe it's just, not something you're super interested in

And you're like, I don't know how to write that book. I don't know how to knit,

there's a lot of inputs that go into

this.

to inspire you to start exploring. Those habits

and those

skills and

the things that you

need do to start

making that a reality, because as we know from the internet, cats are a thing and they really do sell.

Everyone's

interested in cat videos and dog videos, so maybe that's the second book is, Puppies. but

ultimately, if you have

that idea, what's your plan? To start experimenting and having fun, to start making strides to, to Get more proficient as a knitter and more proficient as a writer so that you can write a book on how to make sweaters for That's, you know, hopefully one part of the audience here.

Second [00:07:00] part

is people that have an idea, you've written a book, you've written

you have an Etsy store for the

sweaters for kittens that you're selling, right?

And you want

reach more people. You want have more

impact with

it. And you're burning out while you're doing the

work, right?

So you can only maybe knit, one kitten sweater a week. And Etsy, there's

a high demand for it.

You really need to

be doing like five. So how do you

grow your team? How do you

maybe do the work more effectively? Maybe you start researching how to have a kitten sweater factory so

you can, handle the uptick in sales

just get noticed

more. So there's a lot of different problems

if you have created something

and you're trying to grow it. And then,

those are people that are experts at it that are just trying to become more efficient.

even more efficient than,

you have something to try to get a girl, you have a

[00:08:00] successful product, you have.

a successful idea out there

in the world.

And now it's, how do you

form collaborations? How do you

strategically

think, how can I

grow this in a way that is exponential?

and

how can I do it in less time? And how can I do it with, maybe less resources that, that you

need. So

that's. The general idea now

for the brand.

And. I'll still be interviewing

people about what they nerd out about.

I still think that thread

from an artistic view, from the

podcast is a

great thing.

but I'm hoping to interview

with

a more creator focused perspective so we can highlight what struggles

people have, we

can highlight how they

overcame them, We can highlight why they nerd out about

the thing they nerd out, and leave you each episode with some things to think about to either

start your creative journey, you start

your side gig

[00:09:00] or grow your side gig into your full gig or to create a movement out in the world. So I'm

really excited

for this. This

feels very aligned towards that meaningful revolution that I have to help a million creators

create a positive

force out the world

facilitate the collective action of creators and

changing

the world for good

in meaningful way for each of us. So

I hope you continue to

be along

with me for that journey. so stay tuned as we

flesh that out. And by we, I mean me because it's just me in So that's the update

for the podcast

right now.

And I know I tend to do these probably once a season ish. because I've been trying to think through publicly what this means.

this

feels like I've settled on this going

if you're listening to this, hearing it hot off the press, it's been months and months of journaling and note taking

and talking with

people

make

this [00:10:00] happen. So if

you were one of the people that I've talked through with this, you know who

you are, thank you so much.

I'm going to show some

appreciation for some of y'all in the audience,

Jim. Ashley,

Yasmin,

I know I'm going to forget

people as I'm, I didn't have this

part

planned.

like, I'll I'll just, appreciate the audience. And then I'm like, Oh, I should thank some specific people. So Brian,

Aaron, Min,

the list goes on and on. So Thank you all for your input,

your

support. and for making this with that said, let's get into a couple of

Questions

as a creator

you might be asking yourself or you might

ask

yourself as you move forward and we'll talk about some

habits that might help you

then excel in that.

Okay,

let's jump into it.

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And a supportive online community of over 25, 000 members along with access to live and on demand training. There's tons and tons of support in the Kajabi community. I personally use Kajabi and love how it simplifies running my business and podcast, and it's helped me save time to focus [00:12:00] on what really matters, creating value for you and the podcast and my coaching client.

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So with that said, let's get back to the [00:13:00] episode.

So the first question

most

creators

I think have at some point

in their career, and hopefully you're having this

conversation

with earlier than later, which is why we're starting

with this is what habits

do you need to succeed? But more importantly, like,

how do you define success for

yourself?

Is it, I want to create a business

that's self

sustaining? Is it, I want to reach a couple million people?

it, I just want to find my tribe? I want to put out the videos of me

knitting cat sweaters and find the five other people

the planet that are super hyper

focused on it, like me, so we can connect trade

sweater

tips

for cat kittens and pictures

and all that kind of stuff, right? I'll say that.

how you define success is

going

to define your mental health as a creator

as you move forward.

and [00:14:00] I would definitely think that, or so I think,

think,

and from my

perspective,

especially as a high performance coach, it's How are you consistently growing past your normal level of energy,

output, of creativity, of quality, of

quantity, all those different things.

How are you constantly growing those from your baseline without

damaging your health, your well being, or your So, can you

double your creative output this next

week and still, have your family and friends

love you, so can you double your creative outputs? and Still have the health

to then enjoy all

of the windfall from it later

so many

people in

the creative space and you'll see people quit [00:15:00] YouTube

channels.

You'll see people struggle

with

trying to write

and release a book and, giving up the craft because

they haven't found how to do it in a sustainable way. not, if you go three days without

sleep, without eating, just trying to create a YouTube video

or just

writing your book, you're going to have a crash.

You're going to sleep for two days. You're going to feel miserable while you do it. And for so many people, Creating is hard. It doesn't have to be miserable.

And what

do I mean by that? it can be something that's pushing you

beyond your

current set of skills,

your comfort level, how you think about

yourself and

the things that you're capable of.

That's all

good, right?

But

if it's pushing

you too much

beyond That's when you start asking yourself the question like,

there's is

there more to life than this? Or, how did I get myself

here, right? Why

am I on this constant rat race[00:16:00]

of trying to release

50, full length podcasts every week? I'm always failing, I'm always beating up on myself because I'm not

putting out the

quality that I want, and I'm not matching

the quantity that

I want.

as an example. So why am I even doing this? Why is this even worth

it? If you get

to that point of

frustration or where you're just like, why am I doing this?

You haven't really thought about

this question of how do you define success

for yourself?

And

the great news is

you know, doing some

very simple high performance habits can get you back on track.

things we'll talk about here

a quick minute, but,

so the first thing that, as a creator

or in your business, first question I would love to ask

you is what habits do you have

that

are helping you sustain your creative [00:17:00] outputs,

helping

your forward momentum?

take a

quick minute or pause this if you're listening, or watching

and take

a minute or two to write that

down. Second question is what habits are hurting your relationships, hurting your health, hurting your

sense of joy and connectedness to

your work every day. And so many creators don't ask themselves

this second question.

And

part of it is if you just have clarity about the

habits that are helping you. or hurting you, you can now start to make educated and, impactful changes to those behaviors that will help serve the longevity of your career. And that's ultimately what we want. We want you to be creating, putting out good for the rest of your life, if you

choose, or until you are

on to the next thing, right?

When you're ready

to be like, I did everything I could on this topic. It took

it as far as

I could. I advanced[00:18:00]

the world while doing it. Time

for the next thing. That's what

we want.

We don't want you

be like, I'm

so overwhelmed. I don't think I can

do this, I'm just

going to give up before that idea has had a chance to breathe and have its full impact out in the That's what I want for each and every And I hope you feel that and I hope you believe that you can do it because again, it's sustainable habits that can really

help you.

outside of the habits

that are

serving

your sustainable growth and putting your creativity out there or

hurting that other habits to consider are what are the habits you have to keep you

on track

and get you back

when life happens, right?

much of.

there's a status quo of

every day is happening normally. You're moving forward, going and some life happens,

right?

A family member dies,

God

forbid.

There's an accident and your car's wrecked and now you have to [00:19:00] figure out how to

manage all that, there's a fire or your electricity gets shut off or.

who knows? There's an endless amount

of things that life could throw at you as a

curveball that you now have to

address, right?

And so when

you are knocked off of

that status quo

the things that

are serving you and, you know, not doing

the things that are not, so when you get

knocked out of that

status quo, how do you get back on track?

Do you have habits to be like, when I'm angry because somebody, nearly hit me

trying to cross the crosswalk

yesterday, which

really happened to me. How do

you calm yourself down and get back to a productive space in a way that's authentic to not

just papering

over emotions, but like I was pretty angry about it, but sat out in the sun, did some journaling,

did some

breathing exercises

to release

the stress

and back to doing my

day stuff.

I went so. [00:20:00] This is the power of habits and we'll talk about

some specific

high performance habits coming up

but I just

wanted you

to take

inventory of some of the habits that

will be helping you as a creator as you movesuper

love that. If you are, I'd love

to hear what your

habits are too

so you can always go to ShawnButtner.

com or email

support at ShawnButtner. com I'd love to hear your habits and we'll cheer you on in the next

episode or two of

the podcast if you do that. So

please go and to support at ShawnButtner. com with what habits really work for you and the habits that you use

to get back on track

so we can celebrate you.

and I'm just curious.

check that out. All right.

first kind of

major area of where creators

get off track is.

How do you get back on

track after

disappointment, right? So some people are doing the [00:21:00] work, they're sweating, there's tears, there's blood even sometimes, as we create, and it doesn't seem like

it's connecting, it's or it's not getting traction out

in the marketplace, right?

And this can be very crushing, right? You pour So much effort of trying to make

the perfect newsletter,

the perfect

YouTube video,

the perfect

podcast.

And,

you're like, this one is gonna be the one that everyone loves.

There's gonna be

a bajillion. types of subscribers and likes. I'm

gonna have sponsorship deals, and you build up this

whole thing in your head

And you release it.

and you stare at the zero views

forever, right? It never changes. And

youI've been in this part of my career as a coach and creator of content to support my coaching business. Even the podcast, you

at times it feels,

it has felt like, you know, It should be reaching more

people, [00:22:00] right?

I should be more impactful with it. And what I'll caution

you is, all of that I just said is a comparison and an expectation, right? of external validation,

right? So let's talk about this

idea of intrinsic versus extrinsic validation, right? It's much

healthier and

will sustain you a lot more if you can

focus on Why you're

doing and why it's important to you versus

what hoping

to get out of the And I see creators do this all the time

in that,

like I posted the post on social media and nobody engaged with

it. Like, why?

it's that's

the bad way to think about it. Because it's

Assuming that the algorithm is in your favor,

it's assuming that

everyone you want to reach is available and sees the thing that you put out, right? So There's so much content

on social media, third of the audience might see it?

And that's why [00:23:00] people post a bunch of times a day. that expectation of this is

going

to pick up steam. It's going to be the thing that breaks me out and changes my life

is That expectation that will lead you to doubt yourself

when doesn't happen, right? And so much of being a creative is, at least in my opinion, doing the things that interest you

and following that artistic instinct that you have. And not caring other people like it or not.

you chances are there are other people

that will love the thing that you're doing

and when they see it,

they'll connect with it.

But

there's a lot of faith

andno, this idea is interesting to me and

other people will find it interesting. So

that's the idea

of the reward for me

for creating a

podcast like this know that this might help you in your creative career. whatever

your creation is right?

And

I can trust that.

[00:24:00] and you can like it or you cannot like it.

And as soon as I hit

publish on this episode and it's

out in the world, it's out in the world

and how it does is up to the gods,

again that's a way

for me to continue going, right? And that's, That was whole

thread here is how you continue going, right? and so You definitely want to focus on intrinsic reasons why you're doing what you're doing versus that extrinsic

validation. yeah, that

will be healthier for you over the Another way to

look at it

too is, you 50 million people with a post in the next week.

And

release the post and only 150 people see it, right? The issue isn't that wasn't

a successful And

this case, it could have been your most successful post. the

issue is [00:25:00] you had zero and then you had the big goal at, you

50 million people. And there was no

points of celebration

along the way.

And so I was listening

to a

Jake Klaus podcast a while ago.

He released a new product. It was his most successful product. And as he was debriefing what happened, he shared this really interesting insight of this is the most successful product launch I have done. And I didn't

feel like it was successful because it didn't

meet the number that I put to it.

And I hadn't

had small, I didn't have the

milestone of if it breaks this as the most successful product launched,

like that's something to celebrate.

That's That's something to be proud of.

So I hope that these

are illustrating to you that.

there's so much psychology you need to

focus on the intrinsic things. on the small ones that lead up to the big one that [00:26:00] you hope for and want. And just

being really clear on

why you're

doing what you're doing right? and

why you're doing.

More of this episode after a quick break. Hey there, aspiring entrepreneurs. Are you ready to take your business idea or mission to the next level? It can be overwhelming and costly to juggle a hundred different tools to operate your online business. So let me introduce to you Kajabi, the all in one platform that I use to run my podcasts, promote my coaching services, do email marketing, website, and more.

And a supportive online community of over 25, 000 members along with access to live and on demand training. There's tons and tons of support in the Kajabi community. I personally use Kajabi and love how it simplifies running my business and podcast, and it's helped me save time to focus on what really matters, creating value for you and the podcast and my coaching client.

We'll help you get clear on what you're going after. Keep motivated through the 30 days so you can maximize the impact of this free trial. I [00:28:00] know you can do this. You got this. And the strategy session, all the support of Kajabi, the amazing all in one platform. is everything you need to get started or to amplify what you're already doing digitally.

So with that said, let's get back to the episode.

So what could you do

if you. feel disappointment in your craft in your connected to that external validation and it's not,

making you feel bad about yourself or you're so disappointed you didn't do the big thing even though it might have been your best thing yet. two

high

performance habits

here

to make sure that you are able to recover from disappointment.

the first.

I'm calling the physio ABCs, so your physiology, of course

with any of

this stuff,

make

sure you

talk

to your doctors

before you change anything. [00:29:00] I don't know your

exact

situation, but

high performance

literature in general,

says, are you moving your body every day? whether, intense exercises,

just

getting Are you getting outside,

getting sun on your

eyeballs? Are you getting enough sleep each night?

Are you hydrating? Are you eating

nutritious

foods, right? So just your basic health things, right? Move your body,

get enough sleep,

drink

enough water,

get outside sometime.

you know, these are the things that can help you

feel resilient or will make you less

resilient if they're missing from yourIs there

anything in that list that immediately sprung up for you? Oh, I need more sleep or oh, I don't drink water. I need to drink more water or oh, I never see

the Sun because I work

Deep in the dungeon

of my corporation or

in the basement of my house.

I need to work on that. [00:30:00] Whatever that is for you,

write that down or make a note

to do something about that in the next three days, right?

So just do one thing

that'll help your basic physiology be more resilient so that you can recover from disappointment

as it comes up.

The other thing is being very clear on your values, right?In High Performance Coaching, we talk a lot about

this three word exercise or

the three words that if you're living

into your best,

most courageous, most productive self, what would three words be that would describe

that person

that you're striving to be every day?

And, we phrase

it that way. So

What are your three words? what

comes to mind

for you? for me,

want to be

optimistic, as a coach, as a podcast host, as an interviewer, as a partner,

I want to be the [00:31:00] person that is hoping for better

future, right? That's how I

define It's not that things will turn out great. It's that I believe we can collectively change how things happen to us, to our families in the world, And so It's important as

a coach, because

so many times I'm cheering people on,if you are going through something really heavy, it's nice to have the optimistic person that isn't getting caught in

What

they did or what they said or how

shitty the whole

situation is but focused on

what are you going to do now to

move forward through and so many people love coaching for that but

so that's why

optimism is important to me and that's why it's one of my three

words,so I want,

I strive to be optimistic as much as possible, because it helps my career it helps

me succeed.

stay healthy in my mind

too, [00:32:00] especially when

things go bad. okay, this is really terrible.

There's be something funny that will laugh about it in a while. What do we got to do to get to where we got to go? What's the next steps? So optimism is important career and personally And so for each of these words for you,

do you hear what did? explain why it's important to

you personally,

to your

family, or.

To your community because that will give it some more teeth to sink

in. So if you're as optimistic. It's present, when I'm in session

with someone as a coach or I'm interviewing somebody

for this podcast, I really want to be in the moment for

you.

And I really want to be actively listening and.

Just showing

that I care, right? If you've ever been in a situation where you're talking

with someone, you can tell their mind is somewhere else. [00:33:00] That's like a pet peeve of

mine.it really grates at me where

it'sI'm not important enough for you to

address or be aware of.

And,

parents, I'm sure you get this

from your kids, and I'm sure your kids understand

this

from you when you are, there

and focused

and present and when your mind's wandering.

Um, so it's a simple,

like, as a,

relationship business that I'm in

showing

that you care is being present and So that's why that's

important to and creative, right?

A lot of times in career,

you have to

really be open and

curious about possibilities. And that's another great

thing about coaching is as

I talk through situations with my clients I can't judge

what's happening.

It's okay, like,

where can

we take this to move people forward? That's kind the creative aspect of that.

So that's why those at a very high level, those [00:34:00] three words are

important for me, optimistic, present,

and creative. What are your three that describe

the best

you

for your work,

for your art, for your interactions with people.

Uh, this is a

very powerful exercise that a lot of people have done and people have absolutely love this. And this will help you manage disappointment, right?

Because if I'm, you notice, right?

if I release a podcast and

nobody listens to it, being present on, okay, like I need to get that happened, right?

I can't feel bad about it and then bury my feelings by eating or something like that.

optimistically it's okay, I need to change something

on how

I formatted this or how I promoted it or how I'm collaborating with people.

And

I can take the agency

to make the changes and then you

get creative. okay, like. [00:35:00] What are the things I'm going to change? So those three words

keep me moving forward through disappointment. What are

your three words? And these are like three value words too, so like these three words

are applicable in any of the situations

further we're going to talk about, but it's such a powerful exercise.

What are your three words that

describe your best self? Why are they

important to you? I'm done

beating that dead horse.

Okay. All right. Second question here.

how do you handle slow progress, right? So many creatives feel the pressure to

see immediate results. But when

that doesn't happen and progress is slow or non existent, like how do you handle that, right? In high performance, again, we talked a little bit about this at the

top of the episode. You need to focus on why you are

creating. Why is it necessary that you put this thing out there? out of your head, out [00:36:00] of your heart, and into the world, right? And it's so important to, to

find that for

yourself because the people

that succeed are the ones that are able to continue, right?

You can't fail until you say, I quit. Essentially, you're here, a

form of that or

out on the web,

out in the

world. Technically it's true,

but

so much of being a titan

of industry, so much

of being a high performer in a particular field or being a high performing athlete is having the endurance and perseverance to go through the tough things

to continue, right? It's just showing up

every day, being present

every day, and saying this is what I'm going after, this is how I want to show up, this is how I want to interact, and this is what I want to give [00:37:00] to the world,

and it's important to me because of

this, right?

The

other thing about handling slow progress is a lot of times

there's fear about not being successful or being financially

ruined

so many other fears that

are showing

that are

causing you to make money.

Instead of focusing on being creative and figuring out how to speed up your process

or progress, or reaching out for help,

you are stuck in

your fears and it becomes this whole miserable experience, right?

And

the enemy

of our meaningful revolutions is being miserable in

the process, right? You will not sustain

anything if you are miserable doing it.

And like too, you could run a marathon and be miserable running the marathon, but then

you finish, there's a payout of

accomplishment, of self respect,

of self pride that you finish that marathon.

It's

not that you do marathon training, get to the race, and quit [00:38:00] before you start running

the dang thing. That is

the marker that you completed it. and you're afraid that it's going hurt running 26.

I know that. I've struggled

with this a lot in my business.

and

the idea of

progress really again comes down to are you capable of doing this?

Are you worthy of

success? Those types

of things.

So high performance habit

here is

to identify those fears you might have also, right?

focus

on your necessity, first habit here. Second is the three fears exercises. like we know from performance studies, people generally have three different types of fears.

That is,

they have loss fear. That

if I start running a marathon,

I'm going to give up eating pizza,

and I'm

going to give up,

having time with people, or you're

going to lose something by doing the thing. if I continue to [00:39:00] create and pour my heart into making YouTube

videos or writing my book, I'm not going to be able to enjoy time.

with the kids or I'm not going to be able to take vacations or those types of

things. So

what are the loss fears you might be

feeling as you come up with

also

we have outcome fear, right?

If I finish the book

and release it and

it doesn't do well, is it even worth it? right? Where

you're fearing that it's, the grass is gonna be

If it doesn't reach a million people, is it even worth

it?So that's your, you're

focused on the outcome. You're fearing the outcome isn't

going to be what

you hope, right? Uh, third type of

fear is process.

That the act of sitting at

your computer for four hours every

day to write the book is going to be boring.

You're going to pull your hair out.

You're going, you're not going to be able to handle the actual

doing of the [00:40:00] What's great about

Each of these fears is, again,

if we're talking about that intrinsic and extrinsic motivators, like, why are you doing this for yourself? Again, what is necessary here?

Why are you doing this? Why is it necessary that you're doing this? Versus that external validation of

selling a

million Again, that'll help you. ground. And then

the question for each of these

types of fears you might have too is, what

do you gain

by moving through the fear?yeah, maybe if you write the book

and it doesn't sell a million

copies,

what you will gain is

you'll have a

finished book at the end of

it.

You'll

have

proven to yourself that you could do it and that you did do it

and

you can be proud. And then you can figure out the part of promoting and selling it. forward.

third main

bucket

that [00:41:00] we'll talk about today before

we wrap up, folks, is how do you handle competing interests creator?

I hope this has been helpful for you. This is have an outline and I'm riffing a little bit. There's a little bit format for these solo episodes, but I'm having a lot of fun.

I hope you are too.

So, First, it depends on what these competing interests are, right?

Is it obligations to

keep

a roof over your head? To pay the bills?

feed the kids,take care of the people around you,

those

are. Obligations and they're good obligations

and you shouldn't

really mess with those, right?

Um, they

should into your decision

making. I'm those are good ones. But

if your book or your

course or your YouTube channel is your side gig or hobby

and

your main job

is really demanding, how

do you manage those priorities? Or how do you

manage getting things done when you

have something pulling a lot of your attention, effort, and energy?

Or, every

creator I [00:42:00] know ends up.

Entering a phase where they just have too many ideas.

They want

to launch a community, start a newsletter, launch three podcasts, have,

15 different

products and

they're going to

market all this stuff. And you just get overwhelmed with opportunity, right? Maybe you have 50 different collaborations

you could do or interviews you could do.

you get to

this point where

there's so many things you

could be doing. You're not.

dedicating focus and energy on one or

two things

that will really get you results.

And

so that can really,

throw you off,

throw your attention off the prize, the mainthird thing that causes a little

bit of overwhelm with these competing

interests is if you don't have

systems

to track

what you're doing, you don't have systems to handle incoming requests.

You don't have systems to actually do the work and see progress on that.

Or,

the fourth thing where people lose interest in their [00:43:00] topic but are afraid to give it up because

it's

you'll

see this in, YouTubers that start doing, like,

how to videos and then

want to switch into lifestyle, and that's just an example.

There are so many things

where you

start off doing one type

of thing or

on one topic

and you want to switch it up and

then you feel like

you're going to let your audience down. or that you can't

follow that thread that's pulling you. So what do you do in this You give yourself a little bit of grace and say okay, you're human,

you can have all these things.

you might, depending on what is overwhelming you,

what is causing this diffusion of your attention, you might need to

reprioritize,

you might need to

delegate some things, you might need to just get organized or develop processes,

so take some time to do some admin, or

sometimes you gotta be brave and just say, hey, let's do this. we're switching

things, right?

I did that at the top of this episode,[00:44:00]

saying we're switching the focus a little bit on this podcast to focus more on people that are creative, right?

And everyone's creative again, like I said, so

this is still applicable

to you. It's just a little bit of a

different shift, hoping to bring a little bit of different energy and more tight focus on how this is helpful. So depending on that, so

general productivity habits that

you can do from high performance is to, you know, prioritize

at least five minutes a day towards that meaningful pursuit or your craft.

right?

for me,

years ago, I wrote a book on how to get out of student debt.

And that was

a whole,

I could

do a whole podcast on

that process.

At the height of it, I was working at

a tech job. And uh, I would spend ten minutes on breaks, writing chapters

or going over outlines. I'd take my lunch break,

get out of the office

and [00:45:00] spend a half hour writing,

and that's how I got the first

couple of drafts of that ebook out carving small

parts of time

in my day and So

a little bit

effort applied over a whole year equals a lot of time. think you'd spent minutes every day, which has implications too. If

you do social media

for 10 minutes every day, it's a lot of time that you spent

scrolling and not engaging or creating. So, but that's first thing.

plan at least five minutes

to focus on your craft. Second thing, do your most

important thing as soon as you can in your work day,

each day. So

if.

you really

want to get some, um, progress on your creative endeavor. you know, do your morning routine, do

your breakfast,

hygiene, whatever.

The first five minutes you're going to do of work,

you're going to

spend

working on your craft. I'm going to

do one post I'm going to write a paragraph. I'm going to do [00:46:00] five bullet points, whatever it is, whatever is easiest for you to just accomplish

in five minutes,

right? Then.

you'll do the next

important thing.

And so for the first hour of your day, you want to be doing the highest priority things without engaging

in email, without engaging in social media, right?

If you can do that, if you can carve out,

do your first thing, the first hour,

work hour you have, you know, first five minutes on your creative thing, the most important things, that come up either on your day job or creatively get that done.

Don't look at your emails. Don't look at social medias. get that hour done,

you will find that your productivity increases so much. So, we covered a lot. This is a lot longer of a podcast

episode than I was planning.

to recap,

we talked about what habits you need to have to

succeed?

So we talked about reflecting on habits. We talked about how to get back on track after disappointment. If

you're putting stuff out it's not [00:47:00] connecting,

We talked about how handle slow progress

when you are not feeling like you're advancing

as quickly as you could have or should be

talked about,

how are you handling the competing interests in your life as a creator? So all that said, we talked about then five habits in that, right?

Again,

it's reflect

on your habits to come up with ABCs,

do that three word exercise,

Identify any fears in

that three fears framework

We talked about, and then that morning

productivity, do your number one thing for five minutes, the

first five minutes of your workday, and no email or social until that's Okay, so that is what we're talking about today. I hope

you loved this episode. of the Meaningful Revolution. I know I loved coming up with this

for you.

This

is feeling a little bit more focused and dedicated, but I'd

love to hear

what you guys think. So again,

you can email support at [00:48:00] shawnbuttner.

com to talk about the habits, We mentioned earlier today,

leave a comment, you can always go to ShawnButter. com

at backslash or just ShawnButter. com at the top.

You'll see review button in the menu. Review the podcast.

You this is how we

grow gets the word out. If you could get three of your friends to listen to this episode, I'd really love that to, to get

the word out too.

with that, creator, you are doing great.

This is going to

be a place for you to become a high performing creator.

I'm really excited about the journey we're going to take together. I'm very grateful that you're still listening if

you're here. appreciate you.

We'll see you in the next episode of the Meaningful Revolution

podcast. [00:49:00]

High Performance Habits For Creators

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